Jul 26

GUEST APPEARANCE: Ella on 'Glitters of Life' Podcast: Insights on Business and Growth and Being a Multi-Passionate Entrepreneur

Watch the full video:

The challenges and rewards of building a successful business

I recently had the pleasure of joining Rohit Kokane on his podcast to discuss business, entrepreneurship, and personal growth. As a growth stage consultant, speaker, and podcast host myself, I shared several key insights from my experiences. Here's an overview (get timestamps here) - tune in for the entire episode!

Balancing Businesses as a Multi-Passionate Entrepreneur

I discussed my journey managing both an offline corporate consulting business (since 2003) and online platforms like my podcast "OnAir with Ella" (started in 2015). These ventures have very different demands and require distinct approaches!
I candidly shared how my business motivations were primarily financial when I began my career. Over time, this evolved into seeking more meaningful and purposeful work.

Creating Value vs. Seeking Attention

In online businesses, there's often pressure to "cut through the noise" and seek attention. I've learned that focusing on creating value and seeking respect through competence is more effective. This shift in mindset makes business endeavors more rewarding and often easier.

The Importance of Relationships in Business

Whether in offline consulting or online platforms, relationships are crucial. I realized that even social media platforms like Instagram are spaces for genuine connection, not just promotion. Building relationships and adding value consistently is more effective than constant self-promotion.

Overcoming Fear and Perfectionism

I addressed how fear often masquerades as perfectionism or procrastination. The key question for each of us is: Would you rather risk failure by trying, or suffer the regret of never attempting your goals?
I emphasized that nobody truly knows what they're doing when stretching beyond their comfort zone! I encourage you to start your journey, regardless of perceived shortcomings.

TIMESTAMPS:

00:01:24 - Multi-Passionate Business Ventures

00:02:47 - Intentional Entrepreneurship

00:03:40 - Skills and Beliefs in Entrepreneurship

00:04:56 - Avoiding Stupidity vs. Seeking Brilliance

00:05:40 - Delegation and Expertise in Business

00:06:51 - Online vs. Offline Business Dynamics

00:08:07 - The Importance of Boring Work

00:11:06 - Differences Between Online and Offline Businesses

00:14:58 - Overcoming Fear and Procrastination

00:17:05 - The Reality of Not Knowing What You're Doing

00:17:53 - Bridging Competency Gaps

00:20:36 - Starting Before You're Ready

00:25:04 - Purpose and Enjoyment in Business

00:26:06 - Product-Driven vs. Promotion-Driven Entrepreneurs

00:28:03 - Balancing Professional and Personal Success

00:29:21 - The Impact of Time and Pressure on Business Growth

00:31:00 - Finding Joy and Sustainability in Business

00:33:08 - Avoiding Comparison and Staying in Your Lane

00:36:00 - Learning from Others

00:39:05 - The Importance of Internal Validation

00:41:29 - Identifying and Tackling Business Constraints

00:43:30 - The Role of Salespeople and Ambassadors

00:47:02 - Belief in the Product and Emotional Resonance

00:48:38 - Creating a Meaningful Legacy

Throughout the conversation, I provide honest, practical advice based on my diverse business experiences. Check it out everywhere you get podcasts!

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